Menadione Market Outlook
Menadione is a precursor to different types of vitamin k; it is a fat-soluble vitamin. The function of vitamin k is to assist blood clotting. It might also help in normal bone calcification. Menadione has its various application in food, animal feed, and pharmaceutical industry. The primary source of vitamin k is dark green leafy vegetables as well as animal source food. It is used in dietary supplements to fulfill the vitamin k deficiency in some consumers. Along with the dietary menadione is also used in animal and pharmaceutical industry.
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Menadione market has Increasing Demand Due to Decreasing Intake of Vitamin K through Food
Menadione in animal feed is used as a supplement for them to increase their bone strength and keep the pet healthy. According to the survey conducted by American pet products association held in 2017-2018 states that 68% of the U.S citizen have pets, for these pets to gain them enough of vitamin k for their proper growth and bone development menadione could be used, which could enhance menadione manufacturers business. Due to consumers less intake of proper diet and exceptionally negligible intake of dark green leafy vegetables, consumers are facing various problems of vitamin K deficiency such as, cardiovascular and bone degradation defects, to overcome these adequate problem amount of vitamin k which is required for consumers are getting through medicines and other pharmaceutical products also through dietary supplements.
Flavor Modulator Market: Key Players
Some of the manufacturers operation in menadione are Oxyvit Kimya San. Ve Tic. A.Fi., Dirox S.A., Haining Huawei Chemical Co., Ltd., Lier Chemical Co., Ltd., Xiangshui Huasheng Chemical Co., Ltd., Brother Enterprises Holding Co.,Ltd., Vishnu Chemicals Limited, Sigma-Aldrich Corporation, Linde Uk Holdings Limited., Foodchem International Corporation, Santa Cruz Biotechnology, Inc., and others companies.
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Opportunities for Market Participants for Flavor Modulator
The manufacturers operating in this market should use organic and natural source to produce menadione. It is unique and highly expensive in rate due to its complicated extraction process; manufacturers should try to reduce the production cost and offer menadione at an affordable price. They could try to spread awareness about the availability of menadione and its vitamin K composition to attract more consumers and gain enormous profit of the business. Participants operating could also offer the menadione with some discounted amount of price or could also provide a free trial pack for consumers that might increase the awareness about the benefits of menadione and attract more consumers. Manufacturers could also offer some additional offers or gift vouchers on bulk purchase to attract consumers and sell the product in bulk that could bring a massive profit to the manufacturers.